When viewing social media it is often hard to miss cat videos. An example of this is CNN (2012) Jeanne Moos' reporting of parachuting cats.
Example of citation within the text – Direct quote
Jeanne Moos, CNN reporter playfully opens the report stating “Don't ask how they pull the rip cord they're skydiving cats” (CNN, 2012., 00:00:07).
Example of how of how the reference should appear in your reference list
CNN (2012). Skydiving cats cause uproar. 15th November. Youtube. [Online Video]. Available from: https://youtu.be/7eabz4V-tvU. [Accessed: 12 January 2016].
The following format should be used when referencing online videos.
Originator (Year) Title of video in italics. Title of Platform [Online Video]. Available from: web address [Accessed date].
Videos don't have page nos like paper resources so if quoting directly or using an image from a video you need to indicate where in ther clip this can be found. See above for an example.
As yet, there is no fixed standard applied to citing electronic sources – the key is consistency. If you apply a consistent style throughout your work, your reader will be able to understand the information and trace the sources that you have used
If no obvious orginater is mentioned, try and identify the person or organisation that is responsible for the video i.e. “BBC”, and treat as a corporate author. This is unsual on Youtube but you may find videos on other websites which the Orginator and the Platform is the same.
Remember anyone can post a video on Youtube and other video sharing sites and they might not be the Originator or have permission to post the video. It is always best to ask the same questions as you do in respect of web pages Who, What, Where, When and Why. If you can't satisfactorily answer these questions then it is probably best to use a different resource in your work.